work with me
let's make something worth eating
The Clapham Crumb is a sourdough baking diary — honest, tested, and baked in a normal home kitchen. I work with a small number of brands whose kit I'd genuinely use.
what I make
- 01Reels & crust revealsShort-form video — bakes, process, and the reveal the comments wait for. Collaborative posts welcome.
- 02Photo galleriesNatural-light stills of your product in real use, shot for your socials as well as mine.
- 03Recipe developmentA tested recipe built around your product, published here with full schema markup and shared to Instagram.
- 04Honest reviews on the kit pageGifted and affiliate placements on the kit — always clearly disclosed, always genuinely used first.
how it usually works
Gifted collaborations (product in exchange for agreed content), paid partnerships, and affiliate arrangements — every placement is disclosed to my audience, and I only take on kit that fits a real home baker's counter. Recent collaborations:
The quickest way to start: email jess@theclaphamcrumb.com with what you have in mind, or use the contact form. I reply to everything that isn't about cryptocurrency.